Pricing a Home When Buyer Demand Changes

Jeff Quintin | The Quintin Group at eXp Realty
Original YouTube upload: 2022-12-21. Written version updated November 13, 2026.

This article brings an educational recording into our website's learning library. The video remains in its original form; older market conditions, brokerage branding, offers and program terms in the recording belong to that period.

Watch the original video on YouTube

A change in buyer demand is a reason to refresh a pricing analysis. Jeff's December 2022 video discusses a correcting market and explains why a seller should not rely on the conditions surrounding an earlier sale.

Use today's competition

Review which comparable homes buyers can tour now, which have closed, and what has changed in the property's segment. A previous asking price or bidding-war result is evidence from that transaction, not an automatic benchmark for the next listing.

Keep the original example in its period

The accompanying article used a hypothetical home that attracted several offers in one market and might attract fewer in another. That was a teaching example. It does not establish a specific discount to apply to your home or show that November 2026 prices must be below 2022 prices.

Choose a price that can be explained

Match layout, location, condition and legal property type. A seller should be able to explain the position relative to relevant closed sales and current alternatives, then review showing and offer feedback after launch.

Refresh the facts before acting

Supply, financing costs and buyer choices differ across towns and price ranges. Use the site's current dated reports as context and obtain a property-specific comparison before changing a price.

Source basis: verified channel/video metadata and the original accompanying article. This written adaptation is not a verbatim transcript. Where current sources are linked, their explanation updates the written article rather than changing the historical video.